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Premium Fillet Knife 9" MT100

Premium Fillet Knife 9" MT100

$29.00 USD
$34.99 USD $29.00 USD
- $5.99 Sold out

🌿Clean by Design Only what belongs. No fillers, no unnecessary chemicals — ever.

🤝Purpose in Every Purchase Every order supports community, family, and causes that matter.

Hurry up! Only 10 items are in stock.

Best Seller
Dat'l Hook Ya!

Dat'l Hook Ya!

$11.00
$14.00
Dat'l Hook Ya! A non-sweet datil sauce to make your dishes come alive!
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Clean by Design No fillers. No unnecessary chemicals. Only ingredients that belong.

Built for Real Life Tested outdoors, in the kitchen, and on the job — where performance actually matters.

Purpose in Every Purchase Every order supports community, family, and causes that make a real impact.

  • Why People Choose Hook Ya

    Built from necessity — not trends.
    We make premium essentials for people who care about what they use, what they eat, and what they stand for. Trusted by thousands who live life hands-on. ★★★★★

  • Built the Right Way

    Fast shipping, real ingredients, and products that actually work. You can tell this brand cares about quality and purpose — not shortcuts. ★★★★★

Returns

If you're unhappy with your purchase, we'll find a solution for you. Most of our products can be returned within 365 days. All returns are subject to a $9.95 return fee deducted from your refund amount. Returns will be refunded to the original payment method or as a store credit. We do our best to make you comfortable, because let's face it, you're the best.

Fast Shipping
24/7 support
Free return

Perfect for large fresh- and saltwater fish, this 9" Mustad Fillet Knife features a super soft golf grip handle, providing an excellent grip while filleting. The curved blade design provides an ideal working angle to cut as close as possible to the bone for maximum output. The bolsterless edge of the blade leaves room for use of the entire blade and makes sharpening simple. Flex: Medium

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$29.00 USD
$34.99 USD $29.00 USD
Selected Variant Image
Mustad
Premium Fillet Knife 9" MT100
$29.00 USD
$34.99 USD $29.00 USD

HOOK YA

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✨ The Hook Ya: Essentials Bundle

Our most trusted seasonings and sauce — made to work better together, without fillers or shortcuts. Our Essentials Bundle brings together our best-selling essentials.

Dat'l Hook Ya Blackened Seasoning MILD Heat
Dat'l Hook Ya!
Dat'l Hook Ya Black Garlic
$9.00 $12.00
$11.00 $14.00
$11.00 $14.00

Total Price: $31.00 $40.00

★★★★★ Trusted by People Who Live Life Hands-On 4.8/5 Rated

Elevated Essentials for Real Life Outdoors

Made from necessity — not trends.
HOOK YA creates clean, purpose-built essentials for people who work with their hands, live outdoors, and care about what they use.

No fillers. No shortcuts. Just real ingredients that perform where life actually happens.

SHOP BUILT-BETTER PRODUCTS

★★★★★ Excellent 4.8/5 — “Clean ingredients, fast shipping, and products that actually work. You can feel the difference.” — Caleb R.

Clean Ingredients. Real Performance.

Real Ingredients. Real Results.

Built Better. On Purpose.

Every Hook Ya product is made from necessity — not trends.
We focus on clean ingredients, real performance, and thoughtful design so our products work where life actually happens: outdoors, in the kitchen, and with family.

No fillers. No shortcuts. Just essentials built to do their job right.

SHOP BUILT-BETTER PRODUCTS

Why HOOK YA Is Different?

HOOK YA products are built from necessity — not trends.
We focus on clean ingredients, real performance, and purpose in every decision, so you never have to choose between quality and values.

Trusted by people who live life hands-on.

  Others

Clean ingredients

No fillers

Real-world tested

Founder-led

No chemical shortcuts

Purpose-driven
 
 

Why Our Products Earn Their Place

  • 🌿 Clean Ingredients Only

    No fillers, no anti-caking agents, no unnecessary chemicals — ever.

  • 🛠️ Built for Real Life

    Designed to perform outdoors, in the kitchen, and on the job — not just on paper.

  • 🧠 Founder-Led & Science-Backed

    Created by someone who understands both the chemistry and the human need behind every product.

  • 🤝 Purpose in Every Purchase

    Giving back to community and causes isn’t optional — it’s built into how we operate.

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Why What You Use Matters

Everyday products shouldn’t work against your body or the environment.Hook Ya is built on the belief that clean ingredients, thoughtful formulation, and real-world testing create better results — without compromise.

🌿 Cleaner Inputs

No fillers, no preservatives, no unnecessary chemicals — only ingredients that serve a purpose.

🧠 Science + Human Understanding

Built by someone who understands chemistry, biology, and how people actually use products.

🛠️ Real-World Performance

Tested where life happens: outdoors, in the kitchen, and on the job.

🤝 Purpose Beyond the Product

Every purchase supports community, family, and causes that matter.

🌿 Cleaner Inputs

No fillers, no preservatives, no unnecessary chemicals — only ingredients that serve a purpose.

🛠️ Real-World Performance

Tested where life happens: outdoors, in the kitchen, and on the job.

🧠 Science + Human Understanding

Built by someone who understands chemistry, biology, and how people actually use products.

🤝 Purpose Beyond the Product

Every purchase supports community, family, and causes that matter.

Delicious. Protective. Cleansing.

From bold flavor at the table to clean protection outdoors and grit-cutting hand care — Hook Ya products are made to work where life actually happens.

No fillers. No shortcuts. Just essentials built the right way.

SHOP ALL PRODUCTS

Dat’l Hook Ya Black Garlic

Deep Flavor. Clean Ingredients.

Fermented black garlic brings rich, savory depth with balanced heat — made without fillers or unnecessary additives.
A customer favorite that works on everything from seafood to burgers.

SHOP BLACK GARLIC

Real Flavor, Real Food

From the Grill to the Table

Used by home cooks and restaurants alike, Dat’l Hook Ya Black Garlic delivers bold taste without overpowering your food.

Simple. Versatile. Done right.

SEE HOW IT’S USED

FAQs

HOOK YA Q&A

What makes HOOK YA products different?

Every HOOK YA product is built from necessity — not trends.
We focus on clean ingredients, real-world performance, and purpose in every decision, whether it’s food, skin protection, or everyday essentials.

Do all your products use clean ingredients?

Yes. Across every category, we avoid fillers, unnecessary chemicals, and shortcuts.
If an ingredient doesn’t serve a real purpose, it doesn’t make the cut.

Are your products made for real outdoor use?

Absolutely. Our products are designed and tested for real life — fishing, boating, grilling, working with your hands, traveling, and everyday use.

They’re built to perform where life actually happens.

Why don’t your products feel or look like mass-market brands?

Because we don’t optimize for shelf appeal or trends.
We prioritize effectiveness, safety, and integrity — even if that means our products look, feel, or behave differently than corporate alternatives.

Who is HOOK YA NOT for?

If you’re looking for:

  • Chemical-based shortcuts
  • Trend-driven products
  • Extreme gimmicks
  • The cheapest option available

Hook Ya probably isn’t for you — and that’s intentional.

Is HOOK YA a lifestyle brand or a product brand?

Hook Ya is a lifestyle brand built for people who live life hands-on — fishing, grilling, traveling, working, and gathering with family.

Our products are simply the tools for that life.

From reef-safe sunscreen and hand scrub to seasoning blends, sauces, and eco-friendly shirts, everything we make is designed for real moments outdoors — with clean ingredients, real performance, and purpose behind every decision.

We don’t chase trends.
We build essentials for a life well lived.

Why should I trust Hook Ya?

Hook Ya is founder-led and science-backed.
Our products are made by people who actually use them, care about outcomes, and believe business should serve people — not the other way around.

Do you give back?

Yes. Giving back to community and causes isn’t a marketing angle for us — it’s built into how we operate.

Built to Breathe. Made to Move.

Our lightest and most breathable fabric,

HOOK YA Airy, is designed for hot days, long hours, and life outdoors.
Smooth seams, a modern fit, and ultra-soft feel make it comfortable on its own or layered — getting better with every wash.

This is everyday gear built to keep you cool, comfortable, and moving.

Ultra-Breathable

All-Day Comfort

Moves With You

Responsibly Made

Easy Care

• Machine wash
• Tumble dry
• No bleach or fabric softener
• Resistant to pilling and shrinkage

Built to last. Easy to live in.

Fit & Fabric Details

• Men’s / Unisex
• Crewneck with a modern, athletic fit
• Smooth seams that don’t chafe or bulge
• Doesn’t cling or stick to skin
• Hook Ya tri-blend fabric:
  75% polyester / 15% cotton / 10% rayon

Eco Features

• BlueSign® eco-friendly dyes recycled in a semi-closed, water-saving system
• Moisture-wicking and odor control built into the fabric — not a chemical finish
• Reduced carbon footprint by being Made in the USA
  – Fabric produced in Los Angeles, CA
  – Printed with low-impact inks in St. Augustine, FL
• Fast air-drying fabric

Air drying clothing can reduce the average household’s carbon footprint by up to 2,400 lbs per year

SHOP ECO-WEAVE SHIRTS

See It in Real Life

Built to be worn outside, not just tried on.

Light. Breathable. Built for Everyday Wear.

Ultra-Breathable Fabric

Keeps air moving and heat down on the hottest days.

Smooth, Chafe-Free Seams

Lies flat on the body — no rubbing, bunching, or irritation.

Modern Fit That Moves

Doesn’t cling or restrict. Works on its own or layered.

Made to Be Worn Hard

Holds its shape, gets softer with wear, and dries fast.

BUILT FROM NECESSITY

Where Real Ingredients Meet Real Life

Hook Ya didn’t start as a brand — it started as a problem.

Too many products were filled with shortcuts, chemicals, and compromises that didn’t belong in our food, on our skin, or around our families. So we built what didn’t exist.

Every product is made with clean ingredients, real performance standards, and purpose behind every decision — because what you use should work with your life, not against it.

Watch how HOOK YA was built — and why we do things differently.

 
 

what our customers say about us

4.8

Join thousands of glowing customers who have transformed their skin with our products.

4.8
731 Reviews
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  • J
    Jan Davis
    US flag
    Nov 2025
    Verified Buyer
    Highly recommend!!
    This stuff is so tasty! I do not know how I lived without it in my life!
    Dat'l Hook Ya Blackened Seasoning MEDIUM heat     Was this helpful? 0 0
  • J
    Jen2224
    US flag
    SEP 2025
    Verified Buyer
    This sunscreen works very well
    This sunscreen works very well and doesn't leave a thick greasy feeling. I didn't have any issues with white residue as long as I rubbed it in well. It seemed to offer great protection, since I had no issues with sunburns after 11 days on the beach/in the water.
    Mineral Sport Sunscreen SPF 50     Was this helpful? 0 0
  • C
    Chris R.
    US flag
    OCT 2025
    Verified Buyer
    Datl Garlic Datl Great !!!!
    Love the flavor love the heat !!!!! 10/10!!!
    Premium Fillet Knife 9" MT100     Was this helpful? 0 0
  • M
    Mark L Grobelny
    US flag
    June 2025
    Verified Buyer
    Seasoning is fantastic.
    Love the plastic bottle because I have arthritis and I don’t have to worry about making a mess if I drop it. Tried all their products. Excellent. Absolutely delicious. Highly recommend
    Dat'l Hook Ya Blackened Mild 5 Pound bulk     Was this helpful? 0 0
  • N
    Nadia L.
    US flag
    DEC 2025
    Verified Buyer
    Best sunscreen!
    Best sunscreen and happy to support a small company!
    Mineral Sport Sunscreen SPF 50     Was this helpful? 0 0
  • J
    Jasmine R.
    US flag
    June 2025
    Verified Buyer
    I’ve been searching for a good blackening seasoning for years and I have finally found one!
    This seasoning not only has a great flavor but you get twice as much for the same price as the seasonings sold in local grocery stores. I’ll definitely be buying more in the future!
    Dat'l Hook Ya Blackened Mild 5 Pound bulk     Was this helpful? 0 0
  • B
    Brian Osipowich
    US flag
    oct 2025
    Verified Buyer
    Removed all the grossness and 99% of the smell.
    After cutting up a flat of butter fish with no gloves my hands were gross. I purchased this product on a whim and I was extremely impressed. Removed all the grossness and 99% of the smell. Everyone on the boat wouldn’t stop using it. If you have a cut on your hand it will let you know tho 😂
    Angler Hand Scrub and Cleaner     Was this helpful? 0 0
  • N
    Nate M.
    US flag
    Jan 2025
    Verified Buyer
    Delicious & Versatile
    We love to hear this! Our goal was to create a versatile sauce that can add vibrant flavors to many dishes, but without being over powering. Enjoy your culinary adventure!
    Dat'l Hook Ya!     Was this helpful? 0 0
  • J
    Jacob L.
    US flag
    Feb 2025
    Verified Buyer
    best sauce
    Prompt reception of the sauce! Thank you very much. It is my favorite sauce. Hoping you all are staying bizzi.
    Dat'l Hook Ya!     Was this helpful? 0 0

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Protection That Belongs Outdoors

Sun protection shouldn’t come with chemicals, compromises, or shortcuts. Our mineral sunscreen is built for long days on the water, the beach, and everywhere real life happens — so you can stay protected without worrying about what’s on your skin.Clean ingredients. Real coverage. Peace of mind.

Built for the Water. Trusted Everywhere Else.

Built for water, sun, and long days outdoors.