2nd Place at 2018 Datil Festival
2nd Place at 2020 Jam and Pepper Festival
Dat'l Hook Ya is beginning to take Saint Augustine by storm. Thank you for all those that came out to support us and enjoy the flavors the sauce brings. There was a lot of great competition out there with over 50 vendors that had some amazing flavors. One bite and you're hooked!
Dat'l Hook Ya was created by an avid Saint Augustine Fisherman that wanted to spice up his catch with the local Datil Pepper. Most Datil sauces on the market are traditional sweet ketchup based that can drown out the delicate flavors of seafood. One year after a very bountiful crop of tomatoes, Datil peppers, and other herbs, he had more produce than he could give away. This presented the perfect opportunity to develop the flavors of Dat'l Hook Ya, the different Datil Sauce. The blend of spices, peppers, citrus, and smokey flavors will bring your taste buds to life without an over powering heat. At first, the batches were made in the home kitchen and given to family and friends. Once everyone started putting it on burgers, chicken, pork, tacos, the response was overwhelming. The slogan came easy: One bite and you're hooked!
The Datil pepper is unique to Saint Augustine,FL. Most people do not know this is where the pepper originated and where they are essentially only grown world wide. Dat'l Hook Ya uses the unique taste of the Datil with a blend of peppers and spices to bring a level of heat that is just right to compliment your foods. Not to mild, not to hot, the perfect Datil pepper sauce!
Saint Augustine is known for its abundance of both inshore and offshore fishing. Seafood is delicate in nature for both preparation and seasoning. Traditional sweet Datil sauces do not allow you to experience the seafood without an overpowering sweetness. Dat'l Hook Ya with its blend of citrus, spices, and heat bring your taste buds to life! Spice up your fresh Catch with Dat'l Hook Ya!
150 San Marco Ave
Saint Augustine, FL 32084
918 Santa Maria Blvd
Saint Augustine, FL 32086
Send us a message if you have any questions about our events, products, and services. We'll aim to get back to you very shortly after!
Copyright © 2019 Hook Ya, LLC - All Rights Reserved.