Dive into Adventure
All USA Made from the Heart of Florida
REEL IN NEXT LEVEL FLAVOR FOR YOUR CATCH
Our signature datil pepper hot-sauces, seasonings and supplies.
Datil Pepper Sauce & Seasonings
Datil Pepper Sauce & Seasonings
Sunscreen & Angler Hand Scrub
Sunscreen & Angler Hand Scrub
Bait-Brine & Fishing Essentials
Bait-Brine & Fishing Essentials
Premium Eco-Friendly Clothing
Premium Eco-Friendly Clothing
WHAT IS a DATIL PEPPER?
The Florida pepper with a citrusy kick! With a mysterious origin, the Datil Pepper made it's way to the Americas through a long path. On its journey it developed a unique taste & heat that makes it a culinary adventure. This rare pepper is the official pepper of St. Augustine, the nations oldest city.
Datil Pepper Sauce & Seasonings
"IT'S SOME OF THE BEST SAUCE YOU'LL EVER HAVE" - www.pepperscale.com
Bait-Brine & Fishing Essentials
Premium Eco-Friendly Clothing
TESTIMONIALS FROM HOOKYA ENTHUSIASTS
KELLEN - VERIFIED BUYER
I have tried so many reef friendly sunscreens only to be disappointed because they feel so bad on my skin. I don't like to have to scrape off sunscreen in the shower. It also feels great going on; smooth and easy to rub in. I never had a burn. I'm a convert!.”
REEF-SAFE-SUNSCREEN
JOHN - VERIFIED BUYER
"Ever since I started using Hook Ya's Bait Brine, my fishing game has been on another level! This stuff is a game-changer. Not only does it keep my bait fresh and lively for longer periods, but it also enhances its effectiveness, attracting even the most elusive of fish.”
ATTRACTANT BAIT BRINE
DAVE - VERIFIED BUYER
"I've been looking for this for YEARS. I live in Florida and fish offshore in my spare time. I've tried so many things to get rid of the smell of bait. Nothing has worked. Even the gritty mechanic soap. This really is a MUST HAVE for all die hard fishermen! 5 plus stars!
ANGLER HAND SCRUB
Bestsellers
PROVEN OFFSHORE PRODUCTS FROM ST. AUGUSTINE
Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.
WHAT DOES DATIL PEPPER GO ON? (EVERYTHING)
BLACKENED MAHI-MAHI
We create with intention. Our products solve real problems with clean design and honest materials.
FLAMIN DATIL DRUMSTICKS & Wings
We obsess over the details and strive to deliver the best products at the best prices, every time.
Amazing Shrimp
We're always on your side: keeping our loyal customers happy is our top priority and number one goal.
THE HOOK'YA STORY
Discover the essence of Saint Augustine's legendary catches, fueling the spirit of our brand. Venturing 50+ miles offshore demands relentless effort and unwavering commitment, yet amidst the challenges, we find exhilaration. This is the essence of Hook Ya – crafting products that match our dedication, so we can savor every moment on the water. We're here to elevate your outdoor experiences, ensuring each day becomes a cherished memory. Let's make every adventure unforgettable. Get Hooked!
GET HOOKED!
